Why working with a travel blogger
Working with a professional travel blogger is about ensuring:
Immediate and important reach of your message on social networks: The blogger will quickly share information with his community and beyond, through his social networks and platforms.
Long-term visibility: A blog post is visible as long as the blog is active; the impact is long-term and not a "one-shot".
A personal perspective and audience identification: A blogger brings his personal vision and, if he uses storytelling, his own emotions. This allows his audience to identify and imagine/dream instead of the blogger.
Creative content delivered on a multimedia network: The blogger uses multiple channels to spread information.